Now For a Moment of (Fully Disclosed) Blatant Self-Promotion.

Have I mentioned that The Happiness Project is now out in paperback? Yes, it’s true! Buy now, don’t delay!

You may be thinking, “Well, Gretchen, you say your book is good, but why should I believe you?” Consider: The Happiness Project is a #1 New York Times bestseller, is being translated into more than thirty-one languages, and was even a question on the quiz show Jeopardy! (Which was quite surreal, I must admit.)

If you read the blog, you may be thinking, “Well, I don’t want to be rude, but I can read your stuff here for free, so why should I buy the book? Paperback or not? Now or ever?” Good questions. Consider these reasons…

1. One friend who has read both said she thought the blog was process, the book was conclusion. The ideas in the book are presented in a more distilled, thoughtful way, and the book framework allows me to tell longer stories and explain more complicated ideas. I’m able to show how different ideas fit together, which can be tough to do in one blog post. The book goes deeper. Most people who read both the book and the blog say that they like the book better.

2. On the blog, I write about whatever subject interests me that day, so it skips from topic to topic. The book is organized by subject matter: Energy, Parenthood, Work, Marriage, Play, Spirituality, Mindfulness, etc. If you’re interested in particular subjects, you can focus there.

3. If you’ve been enjoying the blog, and you’d like to share it with a friend, you can give the book as a gift. You can’t give the experience of reading a blog as a gift, but you can give a book. (If you’d like a free, personalized bookplate for your gift, or for yourself, request it here or email me at gretchenrubin1 at gretchenrubin dot com. Or if you’re an audiobook listener or e-book reader, request the signature card. They’re free; ask for as many as you like; I’ll mail anywhere; just include your mailing address.)

4. In a book, you can more easily underline and take notes. You can do this electronically, but many people still find it easier to do with old-fashioned pen and paper.

5. I’m more forthcoming in my book. I call my family members by their true names. I talk about juicy episodes that I’ve never mentioned on my blog. I reveal a very major fact about my life that I’ve never discussed on my blog.

6. A book group needs a book to discuss, and many book groups prefer to pick paperbacks. If you’d like the one-page discussion guide for your book group, or the one-page discussion guide for spirituality book groups, Bible study groups, and the like, email me at gretchenrubin1 at gretchenrubin dot com.

7. Many of my readers have written that they want to buy the book to show their support — a “thank you” for everything I’ve done for free. Which I very much appreciate.

The enthusiasm of blog readers has made such a difference to the success of The Happiness Project. I so appreciate the support of readers here.

So ends the blatant self-promotion. Thank you!

Knowing my passionate interest in the sense of smell, many thoughtful readers sent me the link to an interesting piece, A Whiff of History.

* If I’ve piqued your interest in The Happiness Project, you can…
Order your copy.
Read sample chapters.
Watch the one-minute book video.
Listen to a sample of the audiobook.

Other posts you might be interested in . . .

  • Why is the Kindle version more expensive than the paperback?

    • gretchenrubin

      Prices are set by the publisher. Partly it may be that as a physical book
      sells more copies on Amazon, it gets a greater discount.


  • I actually bought your book as an ebook long before I became familiar with your blog.  I can honestly say that I enjoyed the book, found and applied many ideas, and have been very pleased with the blog.  Great job!

    • gretchenrubin

      Thanks so much! I appreciate your kind words.


  • I also read the book long before I read your blog.  I loved the book and recommend it to everyone I know!

    • gretchenrubin

      Awww, thanks! I really appreciate that.


  • Donna

    The book led me to the blog. And your appearance on Sunday Morning led me to the book. : )

    • gretchenrubin



  • Thanks for the info. I love reading your blogs and would love to have a book of urs…

  • Felicity

    I, too, read the book before the blog! I stumbled across it in my local bookstore on a morning that I was having an (ongoing) cranky time with my dear husband! It has helped me tremendously. And I now visit your blog practically every day. It always makes me a bit happier! So, thank you.

    • gretchenrubin

      I’m thrilled to hear that they resonate with you.


  • Gretchen

    I would agree that reading your book is different to reading your blog and well worth the purchase price (that said, I put it on my Christmas wish list and received it through someone else’s generosity).  Reading quickly through A Whiff of History, that part of about ‘headspace’ reminded me of a scene in the film, Harold & Maude.  It was a cult film from the 70s? and I’ve not seen it in decades, but there was a scene that had to do with treasuring smells.  Perhaps you would enjoy watching it (it’s very much about happiness as well).


    • gretchenrubin

      I love Harold and Maude — the scene when Maude throws her ring in the
      water! Now I want to go watch it again THIS MINUTE. Plus I love the music.


  • Elizabeth

     I wish I could say this post inspired me to buy your book, but actually I bought it last week, and am definitely glad I did, although naturally there is some overlap with the blog. I’m wondering if you’ve read Louise Penny’s Inspector Gamache mystery series, set in Quebec? There’s a lot of consideration of what it means to be happy in the series….

    • gretchenrubin

      No I haven’t read it — will check it out. I love getting reading


  • Amy

    After reading your blog for 2 years, I FINALLY went out and bought the book!  It’s been on my to-do list for a while now, but when I saw it in paperback at the bookstore for 25% off, well, that was the kicker :).  I must agree with all of your points above, especially #4.  As much as I love technology, good ol’ pen and paper works best for me.  I finished it in 3 days, and have already gone back to it several times.  It’s my reference guide to happiness! 

    • gretchenrubin

      I’m so pleased to hear that you enjoyed it!


  • I bought your book the very first day I arrived at your blog. While you can peruse the blog, the book forces you to really slow down and pay attention. If a blog reader keeps returning here, looking for more tips of how to be happy, and is interested in the process it takes to make that kind of change, they really should read the book. I recommend it heartily!

  • Hi Gretchen!  I am just now finishing up the book and I really enjoyed it. : )

    I do have one question:  have you ever considered doing a post on your best tips for research?  You just have so much awesome factoids in your book and it’s obvious you’re a great researcher, so I would love to hear any tips you have!  I’m a part-time freelance writer, so I could really use some tips. 🙂

    My only note about the book is that I don’t think Kansas City is quite as small as you make it out to be.  🙂  But I guess if you’re comparing it to NY, it is quite small. 

    • gretchenrubin

      Good point about K.C. After all, in comparison to North Platte, it is quite

      I’ll think about a post on research…great suggestion!


  • megs283

    I saw that episode of Jeopardy and thought of you! …That’s when you KNOW you’ve made it – congrats!!

    And you know… now I’m going to buy the book. I’ve been a reader of the blog for a quite a while, and it only seems fair to support you. Afterall, Alex Trebek did his part! 🙂

    • gretchenrubin

      Thanks! How funny that you actually saw it live. I hope you enjoy the book!


  • pharmgirl

    I read your book nearly two years ago.  Reading it was a tipping point for me. I am a scientist, and your use of research data to support the hypothesis that the search for personal happiness adds value to the world resonated with me in ways that therapists never did.  I did not explicitly do a “happiness project” but in the past year I took care of a major serious health problem, lost 35 pounds, took up yoga, traveled to South Africa, visited my two oldest and dearest friends, found my dream job, created a dream vacation for a much loved relative and launched my daughter off to college.  My life is nothing short of transformed.  You don’t get full credit, because I read a lot of writing by Seligman, Gilbert, Ricard, the Dalai Lama too, but you are in good company.

    I take a moment every day to read your happiness quote and think about it.  I occasionally use your quotes in my email signature at the mega-corporation where I work.  I like to think of people all over the world sitting in their cube farms pondering Yeats on happiness for a brief moment in their day.

    Thanks for writing.

    • gretchenrubin

      I’m thrilled to hear that my work resonates with you. What a year you had!
      Exciting just to read about it.

      (We like to read all the same books, it’s clear.)


  • Deb43440

    I bought the book a couple of days ago as a way to say “thank you” for the blog. I love the blog, and it’s been so inspiring, but the book DOES add so much more. And it’s a lot nicer curling up on the sofa with a book than sitting at the desktop computer. So that’s a little pleasure all in itself!

    TristanH … the reason the Kindle version is more expensive is that Kindle books are taxed differently. At least they are here in the UK, where the government has decided they are to be classified as “software” rather than as books (go figure).

    • gretchenrubin

      Thanks so much! I’m so happy to hear that.


  • Priyanka

    I am in love with your book and your style of writing — I could relate to a few of your thoughts and that felt really nice. I can’t find any other book that would replace the sheer joy I had reading yours — please write some more books pleasee!!! Also let me know of any other good books out there which I should check out