Gretchen Rubin

“No Matter How Good One’s Sentiments May Be…”

“No Matter How Good One’s Sentiments May Be…”

“No matter how full a reservoir of maxims one may possess, and no matter how good one’s sentiments may be, if one has not taken advantage of every concrete opportunity to act, one’s character may remain entirely unaffected for the better.”

-- William James, Psychology: The Briefer Course

This observation is very important to the study of habits. No matter how sincere our intentions, no matter how strong our motivations...what matters is action.  A major issue in Before and After.

How about you? Have you ever been puzzled by the fact that even though you desperately want to achieve some aim, you somehow can't make progress?

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The Four Tendencies explain why we act and why we don’t actOur Tendency shapes every aspect of our behavior, so understanding your Tendency lets us make better decisions, meet deadlines, suffer less stress and burnout, and engage more effectively.

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