Gretchen Rubin

Consider Giving “The Happiness Project” Book as a Gift.

I’m working on my Happiness Project, and you could have one, too! Everyone’s project will look different, but it’s the rare person who can’t benefit. Join in -- no need to catch up, just jump in right now. Each Friday’s post will help you think about your own happiness project.

Warning: self-promotion post!

The holiday season is coming fast. If you’re looking for gift ideas, let me suggest my book, The Happiness Project.

Obviously, I like the book, but I’ll also point out that it’s a #1 New York Times bestseller, and stayed on the bestseller list for months; it’s an international bestseller that’s being published in 31 foreign editions; it has inspired people to launch their own happiness-project groups; and it has been read by hundreds of book clubs. It was even a question on Jeopardy!

You can read sample chapters here and listen to a sample of the audiobook here. You can watch the 30-second TV ad (!) here.

Or, if you like the blog, consider asking for the book as a gift for yourself. “Um, why should I read your book,” some people have asked, “when I can read the blog for free?” Other people have asked, more delicately, “I read your blog regularly, so isn’t reading the book just more of the same?”

Here are some reasons to read the book:

1. One friend who has read both said she thought the blog was process, the book was conclusion. The ideas in the book are presented in a more distilled, thoughtful way, and the book framework allows me to tell longer stories and explain more complicated ideas. I’m able to show how different ideas fit together, which can be tough to do in one blog post. The book goes deeper.

2. On the blog, I write about whatever subject interests me that day, so it skips from topic to topic. The book is organized by subject matter: Energy, Parenthood, Work, Marriage, Play, Spirituality, Mindfulness, etc. If you’re interested in particular subjects, you can focus there.

3. If you’ve been enjoying the blog, and you’d like to share it with a friend, you can give the book as a gift. You can’t give the experience of reading a blog as a gift, but you can give a book.

4. In a book, you can more easily underline and take notes. (You can do this electronically, but many people still find it easier to do with old-fashioned pen and paper.)

5. I’m more forthcoming in my book. I call my family members by their true names. I talk about juicy episodes that I’ve never mentioned on my blog. I reveal a very major fact about my life that I’ve never discussed on my blog.

6. Many of my readers have written that they want to buy the book to show their support—a “thank you” for everything I’ve done for free. Which I very much appreciate.

It has been enormously gratifying for me to hear from readers who have enjoyed the book -- and who say that it has helped them become happier. Perhaps The Happiness Project is something that someone you know -- or you -- would enjoy as a gift.

Ok, enough with the self-promotion!

* On the holiday theme, I loved this Muppets version of "The Carol of the Bells" (one of my favorite carols).

* Speaking of gifts, if you’d like a free, personalized, signed bookplate for a copy of The Happiness Project, email me at grubin at gretchenrubin dot com (be sure to include your mailing address). I will try my best to send these out right away, but I can’t guarantee when they'll arrive. I’ll be as fast as I can.

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