More Happier: Pumpkin Spice Latte, Group Texts, and How a Hollywood Pitch Sells in the First Minute

Something Making Us (More) Happier

  • Elizabeth:  Family group text chains are making her happier.
  • Gretchen: I’m really excited to collaborate with brilliant illustrator and writer Wendy MacNaughton. On October 30th at 8pm ET, we’re doing an Instagram Live guaranteed to spark creativity. Join us, and join in!

We’ve Been Meaning to Ask Each Other

We both finally tried Pumpkin Spice Latte.

We mention the “What’s Your Neglected Sense?” quiz and my book Life in Five Senses.

Spotlight on a Tool

The Memento Keepsake Journal now comes with a handy companion guide that suggests different ways to use it.

I’ve Been Meaning to Tell You

Elizabeth, my sister the sage, tells me about her observation: “A TV pitch sells in the first minute.”


At some point in life the world’s beauty becomes enough. You don’t need to photograph, paint or even remember it. It is enough. No record of it needs to be kept and you don’t need someone to share it with or tell it to. When that happens—that letting go—you let go because you can.

—Toni Morrison, Tar Baby (Amazon, Bookshop




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Every Friday, Gretchen Rubin shares 5 things that are making her happier, asks readers and listeners questions, and includes exclusive updates and behind-the-scenes material.